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An image of Tom holland as the new Prada paradigm perfume ambassador
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  • 3 minute read
  • New Perfumes
  • Celebrity Fragrances

Tom Holland Named Ambassador for Prada Paradigme

  • ByYazhini Manimudi
  • August 2, 2025
Zendaya’s fiance and Spiderman actor Tom Holland has been announced as the Ambassador for Prada Paradigm, the fashion…
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A creative illustration of different weird notes in perfume
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  • 473 views
  • 4 minute read
  • Blog

Credit Card, Crustacean, Gasoline …and More. The Trend of Weird Notes in Perfumery

  • ByYazhini Manimudi
  • August 1, 2025
Why do we wear perfumes? Conventional wisdom would tell you it’s to ‘smell good’. But smelling good is…
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A creative illustration of matcha perfumes
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  • Fragrance Families & Ingredients
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The 5 Best Matcha Perfumes I’ve Ever Smelled

  • ByYazhini Manimudi
  • July 31, 2025
Perfume trends around foods come and go. One such trend was matcha perfumes, popularized by global attention towards…
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rare beauty perfume
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  • 620 views
  • 3 minute read
  • New Perfumes
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Selena Gomez’s New Rare Beauty Perfume Prioritizes Accessibility 

  • ByYazhini Manimudi
  • July 30, 2025
Selena Gomez’s beauty brand Rare Beauty has released a new perfume and it’s truly for everyone because of…
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A creative illustration of Carolina Herrera Ceda chic perfume
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  • 754 views
  • 2 minute read
  • Perfume Reviews

Carolina Herrera Cedar Chic: The White Shirt of Perfumes

  • ByYazhini Manimudi
  • July 29, 2025
Everyone has at least one white shirt in their closet– bright, crisp, dependable, and effortlessly chic. Carolina Herrera’s…
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An image of anilla and perfumes nearby
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  • 527 views
  • 2 minute read
  • Best Perfumes
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The 6 Best Vanilla Perfumes you Should Have in your Collection

  • ByYazhini Manimudi
  • July 28, 2025
Vanilla is easily the most identifiable scent out in the wild, making the popularity of vanilla perfumes so…
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An image of Memo paris roadmap
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  • 453 views
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  • Perfume Houses
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Around the World with Memo Paris: Trip 1

  • ByYazhini Manimudi
  • July 26, 2025
Locations are by no means an innovative theme for perfumes, but Memo Paris swerves from the trodden path…
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An image of a perfume with coffee background
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  • 500 views
  • 5 minute read
  • Fragrance Families & Ingredients
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10 Perfectly Delicious Coffee Perfumes for Coffee Addicts

  • ByYazhini Manimudi
  • July 25, 2025
As I sit here and sip my morning coffee, I’m taken by its aroma and of course how…
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A creative ilustration of different perfume bottles showing different perfume concentrations
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  • 593 views
  • 4 minute read
  • Fragrance 101

Perfume Concentrations: A Quick Explanation

  • ByYazhini Manimudi
  • July 23, 2025
Parfums, EDPs, EDTs, colognes. Long ago, the perfume overlords decreed this was the classification of perfume concentrations and…
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A creative illustration of a storefront with perfumes inront of it
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  • 505 views
  • 3 minute read
  • Blog

Would you Buy a Perfume Made by a Luxury Grocery Store?

  • ByYazhini Manimudi
  • July 21, 2025
As silly as it is to type out the words ‘luxury grocery store’, that is what Erewhon is.…
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An image of best woody perfumes for spring
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  • Blog

7 Woody Perfumes That Prove Spring Doesn’t Have to Smell Like a Flower Shop

  • ByAkhil Kumar
  • April 10, 2026
An image of a perfume with biryani, mung bean and garlic
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  • Blog

Weird Wonderful Wafts: Mung Bean, Biryani, Garlic

  • ByYazhini Manimudi
  • April 1, 2026
An image of Gucci alchemist garden perfumes
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  • Perfume Collections
  • New Perfumes

4 Gucci Perfumes, 4 Stages of Alchemy

  • ByYazhini Manimudi
  • March 17, 2026
An image of moschino yummy and gummy perfumes
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  • Blog

Moschino Announces Yummy, Gummy Toys

  • ByYazhini Manimudi
  • March 16, 2026
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